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The Bloodline Collection celebrates Shift's partnership with the GEICO Honda 250 SX team in 2020. The collection shares a mutually held vision for on-track performance combined with an unparalleled design aesthetic, or what we refer to as Factory. Not a radiator louver out of place, every chain link wiped clean, titanium bolts torqued and checked twice.
Shift shares the same Factory obsession in our gear design. Everything from cuff-to-cuff must both perform and look perfect to elevate the rider who wears it. Emblazoned with chrome logo accents that gleam off the deep red jersey and pant, this ultra-premium, limited edition collection is as Factory as it gets and is destined to be a Shift instant classic.
Factory to the last drop. In deep red with chrome logo accents, the limited edition Blue Label Bloodline pant features a full bevy of tech and performance features. A favorite of our GEICO Honda team, Blue Label is the most premium pant in the sport.